AI-powered metadata management for data discovery and data governance on Google Cloud. Automatic detection, classification, and management of data assets.
What is Knowledge Catalog?
Knowledge Catalog is Google’s central metadata management service and the successor to Data Catalog and Dataplex Universal Catalog (renamed in April 2026). It helps enterprises understand, organize, and manage their growing data assets. As companies store data across dozens of systems, it becomes increasingly difficult to keep track of which data resides where and who has access to it.
The service automatically extracts metadata from Google Cloud data sources such as BigQuery, Spanner, Bigtable, AlloyDB, Cloud SQL, Pub/Sub, Looker, Dataform, and Cloud Storage, building a dynamic context graph. Teams can additionally add business metadata via tags and a business glossary to capture business context. This bridges the gap between technical data assets and business understanding, and increasingly serves as a foundation for grounding AI agents in reliable enterprise knowledge.
Knowledge Catalog is more than a search tool. The service enables data governance through Policy Tags that enforce access policies at the column level. Data lineage shows how data flows through transformations. Integration with Sensitive Data Protection automatically identifies personally identifiable information. API endpoints, gcloud dataplex commands, and client libraries remain unaffected by the rename, so existing integrations continue to work.
Core Features
- Automatic metadata extraction from core Google Cloud data services
- Business glossary and tagging for business context
- Data lineage and data quality checks
- Semantic search across metadata and schema
- Policy Tags for enforcing column-level access policies
- Integration with AI agents via Model Context Protocol (MCP)
Typical Use Cases
Data Discovery and Cataloging
For organizations with hundreds of BigQuery datasets and Cloud Storage buckets, manual metadata management is no longer practical. Knowledge Catalog automatically crawls data sources, captures schema information, and makes them discoverable through central search.
Metadata Management
Technical metadata alone is often insufficient. Knowledge Catalog enables storing business metadata as tags: Who is the data owner? What is the update frequency of the dataset? Which processes use this data?
Data Lineage Tracking
Data lineage shows how data flows through pipelines, which tables are sources, which transformations are applied, and which downstream systems consume the data. This is essential for impact analysis when schemas change.
Data Governance and Compliance
Policy Tags allow data protection policies to be defined centrally and enforced automatically, such as “PII data visible only to authorized officers” at the column level in BigQuery.
Sensitive Data Identification
Integration with Sensitive Data Protection enables automatic identification of personally identifiable information, credit card numbers, or other sensitive information, which can be stored as tags.
Benefits
- Central overview of distributed data assets instead of siloed solutions
- AI-powered context graph as a foundation for reliable agent responses
- Seamless transition from predecessor products without manual migration
- Supports GDPR compliance through Policy Tags and sensitive data detection
Integration with innFactory
As a certified Google Cloud partner, innFactory supports you in implementing Knowledge Catalog as a central element of your data governance strategy. We help with defining tagging strategies, integrating with existing systems, and automating metadata management processes.
Our expertise includes designing Policy Tag hierarchies for GDPR compliance, developing Custom Entry integrations for external data sources, and building data lineage pipelines for end-to-end transparency.
Contact us for consultation on Knowledge Catalog and data governance on Google Cloud.
Available Tiers & Options
Standard
- Fully managed
- Automatic metadata discovery
- Integrated with BigQuery, Spanner, Bigtable, AlloyDB, Cloud SQL, Pub/Sub, Looker, Dataform, Cloud Storage
- Tagging, business glossary, and classification
- Pricing varies by usage and data volume
- Limited customization for metadata schemas
Typical Use Cases
Frequently Asked Questions
What is Knowledge Catalog?
Knowledge Catalog (formerly Data Catalog, and more recently Dataplex Universal Catalog) is Google's AI-powered metadata management service. It automatically captures metadata from structured and unstructured data sources and builds a context graph that supports both classic data governance use cases and AI agents that need reliable enterprise knowledge.
Which data sources does Knowledge Catalog support?
Knowledge Catalog natively supports sources including BigQuery, Spanner, Bigtable, AlloyDB, Cloud SQL, Pub/Sub, Looker, Dataform, and Cloud Storage. Third-party systems and external data sources can also be integrated via connectors and Custom Entries.
How does automatic metadata discovery work?
Knowledge Catalog automatically crawls supported Google Cloud data sources and extracts technical metadata such as schema information, table names, and column types. Business metadata can additionally be captured via tags and a business glossary to reflect business context.
What are Policy Tags and how are they used?
Policy Tags are special tags linked to IAM policies to control access to sensitive data. They allow data protection policies to be defined centrally and enforced at the column level in BigQuery, which is particularly relevant for GDPR compliance.
Can Knowledge Catalog track data lineage?
Yes, Knowledge Catalog offers data lineage features that show how data flows through transformations and systems. This is useful for impact analysis, troubleshooting, and compliance evidence; lineage is automatically captured for BigQuery pipelines, among others.
How is Knowledge Catalog billed?
Knowledge Catalog uses a pay-per-use pricing model. The exact cost depends on factors such as the number of metadata entries, API calls, and additional features used; Google Cloud's current pricing page is authoritative for binding calculations.
Note: All product information on this page has been compiled with care, but is provided without guarantee and may be outdated or incomplete. Cloud services evolve rapidly — features, pricing, SLAs, and availability change frequently. Authoritative and up-to-date information can only be found on the official product page of Google Cloud (official documentation). This page does not represent an offer by Google Cloud.
